Webtrends Analytics (SaaS version)

AA Rating™
Our rating explained

3
10.1
0
6.9
9.2
7
No market information available for Webtrends Analytics (SaaS version)
Owner:
Webtrends
Category:
Web Analytics
Website:
http://www.webtrends.com/Products/Analytics/

Does your web team know what’s going on with your social media or mobile app? If the CEO asked you for the state of your entire digital presence, could you go to one tool and give her a fact-driven answer? In most organizations, silos of expertise divide the digital channels and their one-off analytics tools. They work, but only with a lot of meetings and a lot of custom spreadsheets.

Webtrends Analytics 10 is the all-in-one analytics package for mobile apps, social media and websites.

Consultancy: 
Yes
Telephone: 
+44 (0) 1784 415 700
Chat: 
Yes
Multi-language support: 
Yes
Launch support: 
Yes

Learn more

Live training: 
Yes

Case studies

Digital marketers and web developers from Houston to Hong Kong rely on The Coca-Cola Company’s Global Web Technology team to help them measure and optimize the online presence of the world’s largest soft drink and beverage company.
T-Mobile is the largest mobile network in the United Kingdom with customers numbering in the millions. Its online shopping website sees transactions in the millions as well — in the number of visitors, webpage views, transactions and conversions.
Nestlé lacked consistent, intelligent web analytics to learn more about their customers and determine how well its online resources were meeting customer needs.
Price: 
4
Price details: 
Pricing plans depend from: A. The amount of lines in your Javascipt Log File (ie server calls). B. The amount of profiles you need for tracking (ie domains/apps) For additional integrations, e.g., SharePoint 2010 or SalesForce, there is an extra yearly fee.
Data ownership: 
Vendor is allowed to use aggregated, anonymous data
Data storage location: 
Storage in other countries
Data storage location: 
Storage in USA
Data storage location: 
Storage in Western Europe
Gather data anonymous: 
No
US Department of Commerce’s Safe Harbor Framework.: 
Yes
HTTPS support: 
Yes
Permanent data wipe: 
Yes

Reviews for Webtrends Analytics (SaaS version)

Actionable insights: 
10
Support quality: 
10
Dashboard quality: 
7
Accessibility: 
6
Ease of implementation: 
9

My opinion:

Webtrends Analytics is the best tool on the market if you want to do complete web analysis without sampling data and have really complex demands to what to measure. There is very little that Webtrends cannot be implemented to measure. The amount of options to tweak your reports going up to 20+ drilldown levels with unlimited custom metrics changing URLs, pre and post processing and a vibrant API for importing and exporting data, is why Webtrends is the favourite tool in amoungst others the financial sector. It does however take training and knowledge, but with the right person behind the rudder, you will gain insight like you have not done before.

Since you can constantly re-analyze data and even have access to your logfiles, there is really no limit to what you can measure. I have tracked a PERL application with Webtrends and it still works like a charm. Since there are no cost or limits on custom reports, you can build basically anything you want to provide any insight you like.

Webtrends Support is world class. That is why they are awarded as the best in the business. I have yet to have an issue they could not fix.

In On  Premisis the dashboards are good, without being world class. They are customizable but there are limitations to exactly how each report looks on the dashboard. In Analytics 10, things look extrremely cool but the new interface still have no customization options built in for dashboards.

Definitely not easy, but that it also because it is simply the most advanced tool out there. It is not hard to learn to use. But to master it, you need a good deal of training. It is worth that time.

Very easy to implement. Implement a script in your master template and you're off. Then you can add custom tracking using either META tags or event handlers (for apps, flash, etc). It is all parameter based and very easy to understand. I can implement Webtrends tracking to a website in less than 1 hour.
 

Igors
Content Manager
Actionable insights: 
10
Support quality: 
9
Dashboard quality: 
9
Accessibility: 
7
Ease of implementation: 
7

Webtrends got its start in 1993 being the first company to provide a web analytics tool. Three tiers of products available to accommodate small to large companies. Webtrends has an imporant ability to host stats on your server or Webtrend's. 

Pros:

  • Simplify your reports in storyboard mode
  • Track mobile phone users on your site
  • Measure videos on your site
  • Monitor social networking activity

Cons:

  • Full support plans cost extra
  • Can't collect full data on users with JavaScript or cookies disabled
  • Reports can't be exported as Word or HTML files
  • Doesn't track when a user bookmarks your site

  

Real-time: 
Yes
Email campaign: 
Yes
Social media: 
Yes
Mobile OS: 
Yes
Multi-domain tracking: 
Yes
Website speed: 
Yes
Event tracking: 
Yes
E-commerce: 
Yes
User-defined variables: 
Yes
Cost-per-click (import): 
Yes
Unique visitors: 
Yes
Forms and fields: 
Yes
Custom bounce rates: 
Yes
Funnel visualization: 
Yes
Multi-touch conversion attribution: 
Yes
Visitor loyalty: 
Yes
On-page analysis: 
Yes
Visitor path: 
Yes
Segmentation (retrospective): 
Yes
Filters: 
Yes
Predictive: 
Yes
Pivot tables: 
Yes
Secondary dimensions: 
Yes
Statistical relevance: 
Yes
Alerts and flagging: 
Yes
Custom reports: 
Yes
Multi-user dashboards: 
Yes
Customizable dashboards: 
Yes
PDF and Email: 
Yes
Excel: 
Yes
CSV, XML: 
Yes
Raw Data: 
Yes
API: 
Yes
Apps on mobile equipment: 
Yes
Integration with other software: 
Yes