Optimizely
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A relatively new service (launched in June 2010), Optimizely is simple to use but its results can be quite powerful. In essence, it’s an easy way to measure and improve your website through A/B testing. As a business, you can create experiments with the site’s very easy-to-use visual interface. The beautiful thing about this service is that you need absolutely zero coding or programming background, as the tools are easy for anyone to use.
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Reviews for Optimizely
Testing is one the most popular and effective practices how to improve your website performance. However, usually it associates with some complicated stuff, and to some extent it is true. But when Optimizely comes into the testing, you can be sure that your testing will be easier and faster than you might expected.
The great advantage of Optimizely is the easy way how to start tracking your website. Copy and paste one line of javascript code onto each page of your website that you want to run the experiment on and start your tracking. Optimizely lets you change any icon on the page in a countless number of ways—allowing you to move, resize, re-color, or even remove any element on an existing website in an instant. Text can be moved higher or lower on a page using the application’s drag and drop technology. Not only that, but the actual appearance of any text on a website can be changed using the app’s WYSIWYG interface. When you’re happy with the variation you came up with, give it a name and save it to your account. The superiority of Optimizely is that you do not need any previous knowledge to start testing your website.
From you dashboard page, you can then begin tracking how engaged your readers are on any experimental page. Additionally, you can enjoy the benefits of behavioral and geo-targeting, and also advanced APIs. Inevitably, Optimizely is a strong alternative to all industry tools.
