Brandwatch
Brandwatch offers a full range of Social Media Monitoring tools and services. Whatever your needs, from a simple monitoring project to full-blown Analyst Reports or API integration, Brandwatch Team is willing to find a solution for you.
First, Brandwatch offers an online tool that will measure how much buzz you and your competitors are generating and show you specific details of what people are saying. The tool also lets you identify, respond to and track important mentions. Brandwatch provides high quality, responsive technical support and you can use the API at no additional charge.
If the standard Brandwatch interface does not quite do all that you need, then Brandwatch can create unique features just for you. It is possible also to prepare one-off or routine reports as well as provide ongoing refinement of your data. http://www.brandwatch.com/
Reviews for Brandwatch
Brandwatch is a full range of social media monitoring tools and services. It is used to clean and analyze brand coverage to find insights, prioritize actions, respond and engage with user-created reports and dashboards.
Ways the product benefits social media campaigns
The purpose of Brandwatch is to provide a system with a single, complete view of social media with relevant, clean data and actionable insights to actively respond and engage with customers, and write up quality, meaningful reports. The goals are:
- Stronger, wider brand social presence
- Satisfied and appreciative customers
- Better understanding of market and competitors
- Product development aligned with customer needs
Coolest feature
The “Chart” feature is designed to display data intuitively and attractively. It shows mention volume broken down by days/weeks/months; sentiment or different site groups or page-types; and breaks it down further with another dimension through stacked bar charts.
Feature Rundown:
- Bulk - tagging and automatic categorization
- 14 languages
- Automated sentiment system trained in hundreds of different industries
- Facebook/Twitter engament directly from within the app
- Weekly updates with new features and enhancements
User Profile
Users ranging from in-house brand marketing teams and medium-sized digital agencies to large media agencies and research companies use Brandwatch for Social CRM, market research, online reputation management and marketing programs.
Compared to competition
According to the company: "Quality data: Our filters prevent spam and duplicates from cluttering up your data. Our powerful tagging and categorizing system gives you maximum control over your data, allowing you to turn large amounts of data into meaningful insights quickly and easily."
"Intuitive Interface: The interface is clear and intuitive making it easy to navigate around the platform and find the insights you need."
"Flexible: We build and provide bespoke solutions customized for particular needs — pre-written analyst reports, API integration, desktop widgets and anything else that may be required."
